Jay Z & Beyonce’s On the Run Tour: The 5 Best Things About their New Jersey Concert “We knew we needed a big ‘statement play’ in L.A., and we needed big statement in New York, so we started by figuring out the avails at the Rose Bowl and MetLife Stadium ,” Al-Joulani explains, “and then from there it was just a matter of sorting it out.” “By April, we had everything together, and once the routing was in place we had about three weeks until the tour was announced.”Ĭonsidering the quick ramp-up, the fact that both Jay and Beyonce had been on the road much of last year, and the available window was narrow, routing was a bit of a challenge. “It came together quite quickly, around mid-March,” says Al-Joulani. The Jay/Bey tour was conceived and launched fast compared to most stadium tours, which are often planned more than a year in advance. Larry Busacca/PW/WireImage for Parkwood Entertainment Jay-Z performs during the 'On The Run Tour: Beyonce And Jay-Z' at the Rose Bowl on Augin Pasadena, California. “It was a very successful tour, and we’re pleased to have that big gross number at the end.” “These shows sold tremendously well at the end, so we were able to sell-up limited-view and clean up production holds or other holds,” says Al-Joulani. As predicted by Billboard back in June - when inaccurate reports that the tour was struggling began to surface - sales for the tour finished strong, following a general market trend of tickets selling closer to show date. Some reports put the couple’s performance guarantee at $4 million per show, which is a reasonable figure, considering the tour’s nightly take is over $5.2 million from an average attendance of nearly 45,000 per show. Regarding such reports, and speculation that Live Nation might be losing money on the tour, Al-Joulani would only say, “everybody’s winning.” And regarding reports that the plug might be pulled on the tour, the promoter adds, “Production is loading-in in San Francisco as we speak.”īeyonce & Jay Z’s Street-Fab ‘On the Run’ Tour Opens in Miami: Review Attendance will top out at more than 850,000.Īl-Joulani declined to comment on press reports of rancor between the couple, adding that he hadn’t read it.
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The pair’s 19 North American shows will gross over $100 million in ticket sales and has sold at more than 90 percent capacity, according to Omar Al-Joulani, vp of North American touring for Live Nation, the promoter/producer of the tour. Jay Z and Beyonce‘s On The Run tour wraps in North America with two nights at AT&T Park in San Francisco, both tonight (August 5) and tomorrow night (August 6).